Media and headline framing
Hype
Presentation that makes evidence sound more certain, dramatic, or useful than it is.
What it means
Definition
Hype: Hype can appear in headlines, press releases, social media, and article framing. It often compresses uncertainty into a simple exciting claim.
What it can tell you
It can help clarify what sort of evidence or claim is being discussed.
What it cannot tell you
It cannot, by itself, prove that the headline is accurate or clinically important.
Headline trap
Why this matters in headlines
A headline calling an early mouse finding a breakthrough cure is likely hype.